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Facebook at Work will launch on October 10 in London

Facebook at Work will launch on October 10 in London

Some more details are coming through on Facebook at Work, the social network’s big effort to move into enterprise communication services with a business version of its popular platform. Facebook has now sent out invites for a Facebook at Work launch event to take place in London on Monday, October 10. The invite confirms our report […]

Facebook At Work is launching next month

Facebook At Work is launching next month

Facebook is ready to make work as addictive as socializing. The company plans to launch its enterprise communication and collaboration network Facebook At Work in the next few weeks on a per seat pricing model, The Information (paywall) first reported and a source close to Facebook confirmed to TechCrunch. Facebook believes it can keep individual employees […]

Marketers say Facebook video metrics scandal is overblown

Marketers say Facebook video metrics scandal is overblown

“The issue is being hugely overblown. Marketers do not care about it, and it has zero impact on spend.” That’s the response of Jason Stein, founder and CEO of 250-employee social marketing agency Laundry Service, to a Wall Street Journal report strongly criticizing an error in Facebook’s “average duration of video viewed” metric. The paper called […]

Is Facebook having a crisis of confidence over all the bad news its algorithms are making?

Is Facebook having a crisis of confidence over all the bad news its algorithms are making?

Is Facebook having — A) An existential crisis B) An attack of conscience C) A mid-life crisis D) None of the above? Answers in the comments, please. Additional suggestions also welcome. I ask because Facebook is surveying users to ask whether they think it cares about them. Yes, it is literally using the word “cares”. The survey, which Facebook says […]

The ugly reality of an Oculus founder’s politics

The ugly reality of an Oculus founder’s politics

It hasn’t been a great couple of days for Facebook PR. For one thing, the company admitted that, due to an error, it has been significantly inflating its reports on average video view times. For another, The Daily Beast discovered that Oculus founder Palmer Luckey is backing the pro-Donald Trump organization Nimble America, a group dedicated […]

Oculus founder admits he funded pro-Trump group, but says he won’t vote Trump

Oculus founder admits he funded pro-Trump group, but says he won’t vote Trump

A day after a Daily Beast story revealed that he had donated money to an organization supporting Donald Trump’s President run, Oculus founder (and Facebook employee) Palmer Luckey has come clean about his activities. Well, kinda. Luckey, whose wealth is estimated at $700 million courtesy of Facebook’s $2 billion acquisition of his company two years […]

Facebook acquires modular consumer hardware maker Nascent Objects

Facebook acquires modular consumer hardware maker Nascent Objects

Facebook has acquired Nascent Objects, a small California startup founded in 2014 that focuses on creating a modular electronics system that consumers could use to build their gadgets, using reconfigurable components including batteries, camera, sensors and more. The startup worked with design firm Ammunition (also responsible for the design of Beats products pre-Apple acquisition) to […]

Facebook makes its dynamic ads more friendly to brick-and-mortar retailers

Facebook makes its dynamic ads more friendly to brick-and-mortar retailers

Facebook just announced some new features for its dynamic ads, aimed at making the format more appealing to businesses with brick-and-mortar stores. Facebook’s dynamic ads show you different products based on your activity and interests. Now, the company says it can incorporate data about local product availability, pricing and special offers into these ads. So […]

Voice is chat’s next battleground

Voice is chat’s next battleground

Chatbots were meh. Sure, they’ll get better. But the upcoming innovation in chat is about being more human, not less. With the proliferation of adequate speech recognition, AI assistants and wireless headphones, the tech is ready to unlock the potential of our most basic form of communication. Soon, we’ll talk and listen to our messaging […]