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Facebook launches AR effects tied to real-world tracking markers

Facebook launches AR effects tied to real-world tracking markers

Facebook’s augmented reality camera is evolving beyond selfie masks and randomly placed 3D objects to using location markers in the real world that trigger AR experiences in a precise location. Spotted today, Facebook confirms to TechCrunch that it’s testing the feature in closed beta with promotions for the upcoming Ready Player One and Wrinkle In […]

Facebook has signed a deal to stream 25 afternoon MLB games

Facebook has signed a deal to stream 25 afternoon MLB games

Filed under moves that are potentially groundbreaking with big implications but with quite small numbers, Facebook has signed an exclusive deal with the MLB to stream 25 afternoon games, according to Bloomberg. The deal is a bit reminiscent of the one Twitter signed for Thursday Night Football back in 2016 to stream games that are outside […]

UK watchdog wants disclosure rules for political ads on social media

UK watchdog wants disclosure rules for political ads on social media

The UK’s data protection agency will push for increased transparency into how personal data flows between digital platforms to ensure people being targeted for political advertising are able to understand why and how it is happening. Information commissioner Elizabeth Deham said visibility into ad targeting systems is needed so that people can exercise their rights […]

Google is bringing messaging to its Tez payment app in India

Google is bringing messaging to its Tez payment app in India

Messaging and payments continue to converge in India after Google added chat features to its Tez payment app in India. The move follows the introduction of peer-to-peer payments inside WhatsApp in India, its largest country worldwide with over 200 million users, last month and it now allows users of Tez to communicate directly with contacts […]

BuzzFeed’s Matthew Henick takes content role at Facebook

BuzzFeed’s Matthew Henick takes content role at Facebook

Matthew Henick, formerly the head of BuzzFeed Studios, is joining Facebook’s media partnerships team, where he will serve as head of content planning and strategy. In a post on Facebook, Henick argued that the social network is “a storytelling platform at its core,” and it sounds like he wants to help Facebook take advantage of […]

Facebook ends its experiment with the alternative ‘explore’ news feed

Facebook ends its experiment with the alternative ‘explore’ news feed

Facebook is ending its short-lived (and misguided) experiment with the alternative news feed feature called “Explore.” In a blog post today, Facebook head of news feed Adam Mosseri wrote: We constantly try out new features, design changes and ranking updates to understand how we can make Facebook better for everyone. Some of these changes—like Reactions, […]

Facebook’s wider Kremlin Brexit ad sweep draws a blank

Facebook’s wider Kremlin Brexit ad sweep draws a blank

Facebook has claimed to have found no further evidence of co-ordinated Russian-backed ad purchases on its platform targeting the 2016 Brexit vote in addition to the ad buys it previously reported. In December Facebook reported finding three Brexit-targeted ads and less than $1 spent by Russian-backed agents. These were from the same pool of 470 […]

Micropodcasting? Facebook tries Voice Clip status updates

Micropodcasting? Facebook tries Voice Clip status updates

More intimate than text but easier to record than video, Facebook hopes voice could get people sharing more on its aging social network. And internationally, where users may have to deal with non-native language keyboards, voice lets them speak their mind without a typing barrier. Facebook is now testing Voice Clips as a status update […]

Facebook’s next money-maker: Messenger Broadcasts

Facebook’s next money-maker: Messenger Broadcasts

Users might hate it, but Facebook is now testing a self-serve sponsored messaging tool for small businesses that aren’t sophisticated enough to build bots. TechCrunch first reported back in November Facebook internally building a prototype of the Messenger Broadcast tool that let companies blast a message to anyone who’s already started a conversation with them. […]

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