Michael Boland Contributor More posts by this contributor Your in-car attention is media’s next battleground Mobile and enterprise are the keys to VR/AR scale One of VR’s prospective revenue streams is ad placement. The thought is that its levels of immersion can engender high engagement with various flavors of display ads. Think billboards in a […]
So much for the big E3 reveal. Weeks after the big gaming show, Nintendo has finally taken the wraps off the latest iteration of its wildly popular hybrid gaming console. The Nintendo Switch (OLED model) [parentheses theirs] will arrive on October 8, priced at $350. That is, the company’s quick to note, the same day […]
Swedish gaming giant Modern Times Group (MTG) has acquired Indian startup PlaySimple for at least $360 million, the two firms said Friday. MTG said it will pay 77% of the acquisition sum to Indian game developer and publisher in cash and the rest in company shares. There’s also another $150 million reward put aside if […]
The COVID-19 pandemic drove increased demand for mobile gaming, as consumers under lockdowns looked to online sources of entertainment, including games. But even as COVID-19 restrictions are easing up, the demand for mobile gaming isn’t slowing. According to a new report from mobile data and analytics provider App Annie in collaboration with IDC, users worldwide […]
Krafton, which filed for an IPO earlier this week, has built a gigantic gaming empire. If the firm is able to raise the target $5 billion from the IPO it will be the largest public offering in its home country, South Korea. The firm has something to celebrate elsewhere in the world, too. On Thursday, […]
Nintendo defied expectations today with an E3-timed Direct showing off not the hoped-for new Switch hardware but a dozen or so new games — as well as a general release window for the much-anticipated next Zelda game. And to celebrate the original’s 35th anniversary, it will sell a new Game & Watch featuring the first […]
In April, Facebook announced a slew of new audio products, including its Clubhouse clone, called Live Audio Rooms, which will be available across both Facebook and Messenger. Since May, Facebook has been publicly testing the audio rooms feature in Taiwan with public figures, but today the company hosted its first public test of Live Audio […]
Niantic has encouraged the world to roam the streets as Pokémon trainers and wizards… next up? Time to transform and roll out. Eighties mega toy Transformers is the latest IP to partner with Niantic to build a map-heavy, geolocation-centric game. Details are still a bit light, but here’s just about everything we know: It’ll be […]
Apple incorporated the announcement of this year’s Apple Design Award winners into its virtual Worldwide Developers Conference (WWDC) online event instead of waiting until the event had wrapped, like last year. Ahead of WWDC, Apple previewed the finalists, whose apps and games showcased a combination of technical achievement, design and ingenuity. This evening, Apple announced […]
Machine learning models have already mastered Chess, Go, Atari games and more, but in order for it to ascend to the next level, researchers at Facebook intend for AI to take on a different kind of game: the notoriously difficult and infinitely complex NetHack. “We wanted to construct what we think is the most accessible ‘grand […]