Twitter is launching a new mobile application for developers that use Fabric, its development platform, that enables them to track the health of their apps. Tracking the health of an app can be particularly tricky when away from a computer. Developers often need to rely on dashboards and other tools to ensure that things are […]
Twitter and Facebook have recently claimed to be stepping up their fights against extremist content being hosted on their platforms. Indeed, there is some evidence that certain tactics to counter extremists’ appropriation of mainstream social media platforms — such as Twitter deploying repeat account suspensions — is having an impact on the spread of extremist propaganda. Earlier […]
Twitter’s largest acquisition to date, of the adtech business TellApart, has turned out to be a little less big than originally thought. Back in April 2015, it was calculated that Twitter would pay nearly $533 million for TellApart based on the company’s share price at the time. But a 10-K report published today notes the final numbers: It was nearly $54 million lower, […]
It’s hard to believe that Twitter turns 10 years old today, given that still so many people seem to misunderstand its purpose and appeal. Twitter is not Facebook – it’s not a place for socializing among friends, but rather delivers a feed of information that matches up with your own interests. In fact, some of […]
Buffer is best known as a scheduling tool to help marketing teams schedule content on social media, but with the acquisition of Respondly, it signaled a plan to expand its repertoire to also cover customer service users. One of Buffer’s claims to fame is its policy of radical openness, which continued in its process for making its […]
Social marketing company Nanigans announced today that it’s launching support for Twitter. Nanigans is best known as a Facebook ad automation tool, but CEO Ric Calvillo said last year that one reason for raising the company’s $24 million Series B was to expand beyond Facebook. He’s also started to make good on that by launching on […]
Apple has expanded its presence on Twitter, adding an English-language general support channel — called simply @AppleSupport — which it says will be tweeting out tips and tricks, as well as offering to help users with any Apple-related questions they may have. “We’re here to provide tips, tricks and helpful information when you need it most, and if […]
This year, more money will be spent on political ads – $11.4 billion – than ever before. According to Borrell Associates around $1 billion of that will be spent on digital media, and half of that on social media. Compare that digital media spend to the $22.25 million spent in 2008, and you’ll see a […]
Twitter Moments, the feature that’s meant to highlight the best of Twitter in a more magazine-like format, has so far failed to incite further user growth, as was initially hoped. But the company is continuing to develop and improve the experience, which offers collections of tweets and associated media content in a separate tab in Twitter’s […]
Alan Dunn Crunch Network Contributor Alan Dunn is the managing director of NameCorp and a senior digital naming expert and brand consultant. More posts by this contributor: How to join the network New domain extensions have accumulated some pretty big numbers over the last couple of years. Collective registrations for the new GTLDs (generic top-level […]