The New York Times reported yesterday that the Twitter app may be coming to Apple TV — and with it, Twitter’s live streaming content. If the two companies reach a deal by fall, Apple TV users could potentially watch Twitter’s live coverage of NFL games on their screens, since a deal between Twitter and the NFL to […]
Twitter is expanding its live sports plans, with weekly, live streamed games from Major League Baseball and the National Hockey League. The live streams will be available for free to out-of-market viewers, whether they’re logged into Twitter or not. Twitter is also announcing a new nightly sports highlights show called The Rally, produced by mobile video […]
Do you have to tweet to use Twitter? Is Twitter a social network? Many people still think so because the company has failed to properly position itself – and its broader use cases – to the general public throughout the years. And one could argue that it has also failed to provide essential tools for those […]
Well it took a while, but Twitter for Android users can finally enjoy their tweets when the sun dips past the horizon, throwing the world into darkness. Yes, Twitter has added a “Night Mode” to its official Twitter for Android app. Long have we suffered with a Twitter usable window tied to the arc of […]
Twitter’s curated tweet slideshow Moments has failed to move the user growth needle. But the sagging public company hopes to make itself accessible and indispensable by allowing more than just its in-house curators and partnered news publishers make Moments. Today Twitter announced that “a broader group of creators will be making Moments, including influencers, partners, brands… […]
There’s no doubt that technology has drastically evolved since President Barack Obama took office in 2008. Obama acknowledged it himself during the Global Entrepreneurship Summit this year — while on stage with Mark Zuckerberg, he mentioned using “this new thing called MySpace” on the campaign trail. But the popularity of Myspace certainly isn’t the only thing […]
Good-enough goes a long way when combined with network effect. You don’t always need to be better to win, you just have to rob your competitor of its appeal. Why would people stray if you provide convenience, even without quality? This is the strategy behind Instagram Stories. Snapchat invented a brilliant format for sharing day-to-day […]
Twitter today reported Q2 earnings, and the woe that is its poor user growth continues, with its 313 million monthly active users up just 3% on a year ago, and up less than 1% on its previous quarter. The company reported revenues of $602 million with adjusted earnings per share of $0.13. While revenues are […]
Twitter’s share price is getting battered once again: the company’s stock has tumbled by more than 14 percent in trading today, a day after the social media platform posted an earnings report that pointed to poor growth in user numbers both in logged in and logged out users; sluggish revenue; and mediocre projections for Q3. The company’s stock […]
Twitter today is debuting a new advertising format that will encourage its users to tweet more often, while talking about an advertiser’s brand. With the new ads, businesses and brands will now be able to post a call-to-action that offers some sort of exclusive content that can only be unlocked with a tweet — like the ability […]